Head of Sales - Luxury Real Estate and Residences

Casalavoro Limited is a fast-growing company with diverse interests in Real Estate, Hospitality, Asset Management, and Agricultural Commodity Trading. We're committed to excellence and innovation, delivering top-tier services that set new industry standards. Our expertise and passion drive growth, reliability, and exceptional client experiences.

We are recruiting to fill the position below:

Job Title: Head of Sales - Luxury Real Estate & Residences

Location: Wuse 2, Abuja (FCT)
Employment Type: Full-time
Department: Sales & Marketing
Reports to: Group Management

The Opportunity

• Can you turn premium properties into completed transactions, relationships into repeat business, and ambitious targets into revenue delivered on schedule?
• We are seeking a commercially astute Head of Sales to accelerate growth across our luxury real estate and premium residence businesses.
• Our portfolio includes properties valued at N400 million and above, alongside premium residence offerings with rates starting from N400,000 depending on the booking or rental period.
• This is a leadership mandate with direct accountability for revenue growth, sales velocity, cash collections, profitable deal execution, and team productivity. You will personally lead major transactions while building a disciplined sales operation that delivers consistent results.

Your Commercial Mandate
Deliver Revenue Against Clear Timelines:

• Translate business objectives into actionable monthly and quarterly revenue, booking, and collection targets.
• Develop separate, coordinated growth plans for property sales and residence bookings, reflecting their different buying cycles.
• Prioritize opportunities by value, likelihood of conversion, and expected collection date.
• Identify revenue shortfalls early and execute corrective actions before reporting deadlines.

Accelerate Deals from Enquiry to Payment:

• Take ownership of the complete sales cycle: prospecting, qualification, inspection, proposal, negotiation, documentation, closing, and payment follow-through.
• Personally lead high-value negotiations and close strategically important transactions.
• Reduce avoidable delays through prompt lead response, clear next steps, structured follow-ups, and timely escalation.
• Work with Finance, Legal, and Operations to align commercial commitments, payment milestones, documentation, and delivery readiness.

Build a Pipeline That Supports Predictable Growth:

• Develop a qualified pipeline with sufficient coverage to support agreed revenue targets.
• Activate relationships with high-net-worth individuals, investors, corporate buyers, brokers, property advisers, and strategic partners.
• Expand corporate accommodation, executive stays, repeat bookings, and referral opportunities for the residence business.
• Maintain accurate CRM records, opportunity stages, expected close dates, and revenue forecasts.
• Separate credible opportunities from speculative enquiries to improve forecast reliability.

Grow Revenue While Protecting Commercial Value:

• Develop compelling propositions that communicate the investment, lifestyle, and service value of each offering.
• Recommend pricing, payment structures, and sales incentives using market intelligence and approved commercial parameters.
• Protect margins through disciplined negotiation and appropriate discount approvals.
• Assess channels and partnerships by conversion, acquisition cost, revenue contribution, and collection performance.

Build and Lead a High-Performing Sales Team:

• Set clear individual targets for revenue, collections, qualified opportunities, inspections, bookings, and conversions.
• Run focused weekly pipeline reviews with named owners, next actions, and deadlines.
• Coach team members in prospect qualification, objection handling, negotiation, and closing.
• Address underperformance promptly and build a culture of urgency, ownership, professionalism, and measurable delivery.

Convert Marketing Investment into Sales Outcomes:

• Partner with Marketing to attract qualified buyers and guests through targeted campaigns.
• Establish clear lead qualification criteria, response standards, and handover responsibilities.
• Track campaign performance through to inspections, bookings, completed transactions, and revenue collected.
• Use customer feedback and competitor insights to sharpen positioning and improve conversion.

Your Performance Will Be Measured By

• Revenue achieved against monthly and quarterly targets.
• Cash collected against agreed payment milestones.
• Property sales value and completed transactions.
• Residence booking revenue, occupancy, and repeat business.
• Qualified pipeline coverage and forecast accuracy.
• Lead-to-inspection, inspection-to-offer, and offer-to-close conversion.
• Sales cycle duration and team productivity.
• Margin discipline and revenue contribution from partners.

The Profile We Are Looking For

• A bachelor’s degree in Business Administration, Marketing, Estate Management, or a related discipline.
• A proven sales leader with 8–15 years of relevant experience, including responsibility for team performance and revenue delivery.
• Demonstrable success closing high-value real estate transactions and/or generating substantial revenue in premium hospitality or residences.
• Evidence of personally originated and closed deals, supported by clear transaction values, timelines, and commercial outcomes.
• Strong access to relevant buyers, investors, corporate decision-makers, brokers, and referral networks.
• The ability to combine strategic planning with hands-on prospecting, negotiation, and closing.
• Strong understanding of pipeline management, sales forecasting, pricing discipline, and cash collection.
• Confident use of CRM systems and sales data to prioritize action and improve results.
• Knowledge of the Abuja luxury property and hospitality markets is an advantage.

What Success Looks Like in Your First 90 Days:

• First 30 days: Establish the commercial baseline; assess inventory, pricing, existing leads, team capability, and conversion barriers; agree revenue priorities and activate credible near-term opportunities.
• By day 60: Implement disciplined pipeline management, advance priority transactions, activate productive partners, and demonstrate measurable progress against agreed sales and collection milestones.
• By day 90: Deliver against agreed revenue and collection targets, demonstrate stronger conversion and forecast accuracy, and establish a repeatable sales rhythm supported by accountable team performance.
• Specific targets will be agreed with Group Management based on available inventory, existing opportunities, and the sales cycle.

Ready to Deliver?

• If you have the relationships, commercial judgement, and execution discipline to move premium inventory and deliver revenue at pace, we want to hear from you.

Remuneration
Negotiable, based on experience, commercial capability, and demonstrated results.