Senior Social Media and Paid Ads Manager

resortlife.travel has been booking Maldives resort holidays since 2006 and now represents more than 180 resorts. We\'re also a travel-tech company. Our site runs an AI concierge, an AI-powered resort map and a voice engine. We need an experienced social media and paid ads manager to grow our audience and turn attention into enquiries and bookings.

What you\'ll do:

• Plan, launch and optimise paid campaigns on Meta (Facebook and Instagram) and X, from audiences and creative testing to budgets and reporting
• Own our social content strategy across Instagram, TikTok and X, with short-form video at the centre
• Spot the ideas, trends and formats that can take our resorts and products viral, and turn them into clear creative briefs
• Set up and look after tracking with the Meta pixel and GA4, and report on what drives enquiries and bookings
• Test, measure and scale what works, and cut what doesn\'t

What we\'re looking for:

• 4+ years of professional social media and paid ads experience
• Hands-on experience running campaigns in Meta Ads Manager and X Ads, with the budgets you managed and the ROAS or CPA results you achieved
• At least one campaign or account you grew or took viral, with numbers (for example reach, views, follower growth, engagement or sales)
• Strong short-form video and content strategy skills for Instagram, TikTok and X
• Solid analytics: Meta pixel, GA4 and clear performance reporting
• A bachelor\'s degree in marketing, communications or a similar field, or equivalent proof of results
• Travel, hospitality or lifestyle brand work is a plus
• Good English and comfort working remotely to deadlines

What we offer:

• Fully remote role, open to candidates in Nigeria and Pakistan especially
• Some of the most beautiful resorts in the world to market, plus our own AI travel products
• Salary: US$500–1,000 per month (CTC US$6,000–12,000/year)