Area Sales Representative

BIC® products are known and appreciated all over the world for their quality, their affordability and ease of use. The ballpoint pen, the pocket lighter, the one-piece shaver are all part of the daily lives of millions of consumers. These products make BIC® one of the best known international brands, present in 3.2 million retail outlets, in more than 160 countries. As we explore the tremendous opportunities ahead, we have a need for dedicated and dynamic employees to help build our team.

We are recruiting to fill the position below:

Job Title: Area Sales Representative

Location: Kaduna
Employment Type: Full-Time

The Role

• Responsible for the growth of LSNL/BIC business in the Sales Area recruits’ new customers and enhance satisfactions of existing customers.

Main Responsibilities / Tasks

• Generate sales orders and ensure delivery of products in the assigned sales areas and outlets
• Efficient retail redistribution of all BIC products (Lucky Stationery Nigeria) and effective coverage of relevant outlets in the assigned sales areas
• Regular review of performance with the regional managers and customers in line with agreed targets.
• Develop a coverage Plan for the territory.
• Seek new sales opportunities within designated sales areas.
• Flawless implementation of SFA and other projects in sales areas.
• Flawless promotion execution and POSM deployment.

Key Performance Indicators

• Achieving sales targets: Volume and Value
• Achieving coverage plan and number of new outlet listings
• Frequency of orders and cash collection
• Speed to shelf and high-impact visibility
• Strong Numeric and Weighted Distribution of LSNL/BIC products in region.

Complex Criteria:
Professional skills:

• 3-5 years of experience 
• R - Business and results oriented with proven negotiation skills
• R - Able to identify new sales opportunities
• D - Understand needs of customers and provide solution-led
• R - Hard-working, rigorous, well-organized, and able to work autonomously
• R - Ability to complete assigned tasks within a short period of time
• D - Analytical, accurate, and quick interpretation of figures

Personal skills:

• R - A self-starter, working under their own initiative... and a completer/finisher
• R - Ability to analyze and provide clear recommendations
• R - Good communication skills (writing & verbal)
• R - Build strong relationships with both key external and internal customers
• R - Energy and passion for achievement of own commitments and delivering company objectives
• D - Able to influence and persuade others to take a specific course of action.