Business Development Officer

BeeEx HR Consulting - Our client, a leading literature importation, distribution and marketing organization, is recruiting to fill the position below:

Job Title: Business Development Officer

Location: Lagos
Employment Type: Full-time

Job Summary

• We are looking to hire a Business Development Officer will identify and secure new business opportunities, expand the customer base, strengthen client relationships, and drive revenue growth through strategic partnerships across the education and publishing ecosystem.

Key Responsibilties
Business Development & Sales:

• Identify and pursue new business opportunities to grow revenue and market share.
• Prospect and acquire retail, wholesale, institutional, and corporate clients.
• Develop and execute sales strategies to meet assigned revenue targets.
• Generate leads through networking, referrals, events, and direct outreach.
• Prepare and deliver compelling sales presentations and proposals.

Client Relationship Management:

• Build and maintain strong relationships with existing and prospective clients.
• Serve as primary contact for key accounts and strategic partners.
• Conduct regular client visits to identify needs and upselling opportunities.
• Ensure high customer satisfaction through proactive engagement and issue resolution.

Market Expansion & Performance:

• Develop strategies to grow the organization's presence across Nigeria and neighboring countries.
• Explore opportunities with schools, universities, libraries, NGOs, and government agencies.
• Achieve monthly, quarterly, and annual sales targets; track KPIs.
• Prepare sales forecasts, activity reports, and market intelligence updates.
• Represent the company at exhibitions, book fairs, and industry conferences.

Key Performance Indicators

• Achievement of monthly and annual sales targets.
• Number of new accounts acquired and customer retention rate.
• Revenue generated from new and existing clients.
• Number of client visited and market expansion initiatives implemented.
• Lead conversion rate.
• Timely submission of BD reports.

Qualifications and Experience

• Bachelor's Degree or HND in Business Administration, Marketing, Sales, Economics, or related fields
• 2 - 4 years' experience in Business Development, Sales, or Key Account Management.
• Experience in publishing, education, retail distribution, or FMCG is an added advantage.

Required Skills and Competencies:

• Sales strategy development, negotiation, and closing skills.
• Customer relationship management (CRM) and market research.
• Excellent communication, presentation, and proposal writing skills.
• Result-oriented, target-driven, with strong commercial awareness.
• Proficiency in Microsoft Office Suite; ability to work independently and in a team.
• Excellent networking abilities.
• Professionalism and integrity.

Working Conditions:

• Frequent travel within Lagos and across Nigeria; occasional travel to neighboring countries. Participation in trade fairs, exhibitions, and educational conferences required.

Salary
N250,000 - N350,000 monthly.