Brand Strategist

Location: Anthony, Lagos

Job Summary

• Our client, a real estate company, is seeking a creative and results-driven Brand Strategist to develop and implement strategies that strengthen brand identity, increase market visibility, and drive customer engagement.

Key Responsibilities

• Develop and implement brand strategies aligned with the company’s business objectives.
• Strengthen the company’s brand identity and market positioning within the real estate industry.
• Conduct market research to identify industry trends, customer needs, and competitors’ activities.
• Develop creative marketing campaigns to promote the company’s properties and services.
• Ensure consistency in brand messaging across digital platforms and other marketing channels.
• Collaborate with the sales and marketing teams to generate leads and improve customer engagement.
• Monitor brand performance and recommend strategies for improvement.
• Oversee brand communication, content direction, and promotional activities.

Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business Administration, or a related field.
• Minimum of 3 years of experience in brand strategy, brand management, or marketing.
• Experience in the real estate industry is an added advantage.
• Strong knowledge of digital marketing, market research, and brand positioning.
• Excellent communication, creativity, analytical, and strategic thinking skills.
• Ability to develop innovative strategies that drive brand awareness and business growth.